Tag: BPO
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Maghreb. Client. Transformation.
Oswego announces its expansion into the Maghreb region to transform customer operations, in partnership with Altiluz. Facing evolving expectations and the growth of the middle class, the company aims to develop tailored services while considering local specificities. Ahmed Soulaïmani has been appointed Vice-President to lead this initiative.
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Outsource? WFM?
Imagine an e-commerce company dedicated to excellence in customer experience. Its operations span Europe and beyond. With a clear strategy, it invests heavily in its website, constantly improves its user interface and optimizes its supply chain to guarantee fast, smooth deliveries. Its customer service teams are well-trained and...
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BPO vs. IA? Enter the Customer Experience Showdown
Customer operations outsourcing, while still strategic, is being challenged by the rise of artificial intelligence (AI). Companies must adopt a hybrid model that combines technology and the human factor to maximize the customer experience. Humans remain crucial for sensitive interactions, while AI handles simpler tasks.

