{"id":539,"date":"2024-11-27T13:06:44","date_gmt":"2024-11-27T12:06:44","guid":{"rendered":"https:\/\/oswego.eu\/?page_id=539"},"modified":"2025-01-16T21:46:41","modified_gmt":"2025-01-16T20:46:41","slug":"assurance","status":"publish","type":"page","link":"https:\/\/oswego.eu\/pt\/assurance\/","title":{"rendered":"Seguros"},"content":{"rendered":"
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Assurance : l\u2019exp\u00e9rience client \u00e0 l\u2019\u00e8re de la personnalisation et de la digitalisation<\/h1>\n\n\n\n

Comment repenser les parcours clients pour r\u00e9pondre aux attentes d\u2019une client\u00e8le connect\u00e9e et exigeante ?<\/p>\n\n\n\n

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MARCAR UMA CONSULTA<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Le secteur de l\u2019assurance traverse une transformation profonde, port\u00e9e par l\u2019\u00e9volution des attentes des consommateurs et l\u2019int\u00e9gration de technologies de plus en plus performantes. L\u2019exp\u00e9rience client devient un diff\u00e9renciateur majeur, un levier essentiel pour fid\u00e9liser et attirer des assur\u00e9s dans un environnement concurrentiel en pleine mutation.<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Quels sont les nouveaux enjeux exp\u00e9rience client de l’assurance ?<\/h2>\n\n\n\n

Chez OswegO, nous accompagnons des acteurs cl\u00e9s comme Filiassur et Mutavie dans cette transformation, en proposant des solutions innovantes pour simplifier les parcours clients, renforcer la personnalisation et optimiser les interactions omnicanales.<\/p>\n<\/div>\n\n\n\n

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PERSONALISATION ET FLUIDITE<\/h3>\n\n\n\n

Les assur\u00e9s d\u2019aujourd\u2019hui recherchent une exp\u00e9rience \u00e0 la fois fluide, rapide et personnalis\u00e9e. Ils attendent des interactions simples et accessibles, quel que soit le canal utilis\u00e9.<\/p>\n<\/div>\n\n\n\n

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HAUSSE DES APPLICATIONS MOBILES<\/h3>\n\n\n\n

Ces attentes s\u2019accompagnent d\u2019une demande croissante de transparence et de responsabilit\u00e9 de la part des assureurs. Face \u00e0 ces d\u00e9fis, la cl\u00e9 est de simplifier les parcours clients tout en int\u00e9grant des outils num\u00e9riques performants, capables de personnaliser les r\u00e9ponses et de r\u00e9duire les d\u00e9lais de traitement.
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70%<\/h4>\n\n\n\n

DES SOCIETAIRES PRIVILEGIENT LES INTERACTIONS VIA PLARTEFORME EN LIGNE<\/p>\n<\/div>\n\n\n\n

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72%<\/h4>\n\n\n\n

DES SINISTRES SONT DECLARES AU TELEPHONE<\/p>\n<\/div>\n\n\n\n

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40%<\/h4>\n\n\n\n

DES SOCIETAIRES UTILISE L’APPLICATION MOBILE DE LEUR ASSURANCE<\/p>\n<\/div>\n\n\n\n

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Comece agora!<\/h3>\n\n\n\n

Contacte-nos hoje para saber mais sobre os nossos servi\u00e7os de consultoria em gest\u00e3o operacional.<\/p>\n\n\n\n

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\u2198\ufe0e PARA MARCAR UMA CONSULTA<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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Pourquoi la transformation digital des assurances est in\u00e9vitable ?<\/h2>\n\n\n\n

Pour rester comp\u00e9titifs, les assureurs doivent adopter une approche r\u00e9solument tourn\u00e9e vers la digitalisation. L\u2019int\u00e9gration de technologies comme l\u2019intelligence artificielle (IA) et l\u2019automatisation des services offre des opportunit\u00e9s in\u00e9dites pour :<\/p>\n<\/div>\n\n\n\n

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OPTIMISER LES PROCESSUS OPERATIONNELS<\/h3>\n\n\n\n

Les technologies intelligentes acc\u00e9l\u00e8rent les flux de travail et \u00e9liminent les \u00e9tapes inutiles. Elles garantissent une gestion plus fluide et efficace des op\u00e9rations quotidiennes.<\/p>\n\n\n\n

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REDUIRE LES COUTS<\/h3>\n\n\n\n

L\u2019automatisation et l\u2019IA permettent de diminuer les t\u00e2ches manuelles, limitant les erreurs et r\u00e9duisant les d\u00e9penses op\u00e9rationnelles. Les ressources sont mieux utilis\u00e9es, ce qui am\u00e9liore la rentabilit\u00e9.<\/p>\n<\/div>\n\n\n\n

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OFFRIR DES REPONSES PLUS RAPIDES<\/h3>\n\n\n\n

Une gestion intelligente des interactions repose en partie sur l\u2019utilisation de l\u2019IA et de l\u2019automatisation. Ces outils permettent de traiter les demandes courantes plus rapidement et de simplifier les \u00e9changes. <\/p>\n<\/div>\n\n\n\n

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PERSONNALISER LES INTERACTIONS<\/h3>\n\n\n\n

L\u2019analyse des donn\u00e9es clients identifie les besoins et les pr\u00e9f\u00e9rences. Cela permet de proposer des solutions sur mesure, adapt\u00e9es \u00e0 chaque profil, et de mieux anticiper les attentes.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Parmi les prochains d\u00e9fis, la fid\u00e9lisation et l’omnicanalit\u00e9 restent incontournables<\/h2>\n\n\n\n

Dans un secteur o\u00f9 le taux de churn reste \u00e9lev\u00e9, notamment en p\u00e9riode de crise \u00e9conomique, fid\u00e9liser les soci\u00e9taires est un d\u00e9fi constant. L\u2019adoption d\u2019une strat\u00e9gie omnicanale permet de :<\/p>\n<\/div>\n\n\n\n

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RENFORCER LA LOYAUTE DES SOCIETAIRES<\/h3>\n\n\n\n

En offrant une exp\u00e9rience coh\u00e9rente, quel que soit le canal utilis\u00e9\u202f<\/p>\n\n\n\n

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LIMITER LES RESILIASIATIONS<\/h3>\n\n\n\n

En simplifiant les interactions et en r\u00e9duisant l\u2019effort client.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Accompagner un leader de l’assurance<\/h2>\n<\/div>\n\n\n\n
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R\u00e9inventer la t\u00e9l\u00e9vente pour assurer le succ\u00e8s des op\u00e9rations<\/h3>\n\n\n\n

Un exemple marquant de notre expertise est notre intervention aupr\u00e8s d\u2019un acteur majeur de l\u2019assurance pour optimiser ses op\u00e9rations de t\u00e9l\u00e9vente.
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Face \u00e0 des performances d\u00e9cevantes, nous avons r\u00e9alis\u00e9 un audit rapide, r\u00e9organis\u00e9 les \u00e9quipes manag\u00e9riales, introduit des formations cibl\u00e9es, et optimis\u00e9 les plannings.

En quatre semaines, les objectifs de vente \u00e9taient atteints, assurant le renouvellement du contrat strat\u00e9gique.<\/p>\n<\/div>\n\n\n\n

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\u2198\ufe0e Para saber mais<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Reinventar as televendas para garantir o sucesso<\/h3>\n\n\n\n

R\u00e9tablir le bon niveau de performance op\u00e9rationnelle dans vos op\u00e9rations tout en instaurant la confiance n\u00e9c\u00e9ssaire \u00e0 la r\u00e9ussite de votre service client<\/p>\n\n\n\n

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\u2198\ufe0e DESCOBRIR A PR\u00c1TICA DE GEST\u00c3O DE OSWEGO<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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Trouver sa vitesse de croisi\u00e8re dans la transformation digital des assurances<\/h2>\n\n\n\n

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Le secteur de l\u2019assurance est \u00e0 l\u2019heure des choix strat\u00e9giques. Simplification, digitalisation et personnalisation sont les piliers d\u2019une transformation r\u00e9ussie pour r\u00e9pondre aux attentes d\u2019une client\u00e8le connect\u00e9e et exigeante.<\/p>\n\n\n\n

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Chez OswegO, nous pla\u00e7ons l\u2019innovation et l\u2019agilit\u00e9 au c\u0153ur de nos interventions pour permettre \u00e0 nos clients de se diff\u00e9rencier durablement sur un march\u00e9 en pleine mutation.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Conversas OswegO<\/h3>\n\n\n\n

Descubra todas as quest\u00f5es envolvidas numa auditoria das rela\u00e7\u00f5es e do servi\u00e7o ao cliente nas empresas.<\/p>\n\n\n\n

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ACEDER AO PODCAST<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Livro Branco<\/h3>\n\n\n\n

Explore o contexto e os desafios da experi\u00eancia do cliente de A a Z descarregando os nossos documentos t\u00e9cnicos.<\/p>\n\n\n\n

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DESCARREGAR O LIVRO BRANCO<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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L’audit op\u00e9rationnel et \u00e9conomique permet d’optimiser le service client et les centres de contact en identifiant des leviers de performance. En analysant plus de 250 points de contr\u00f4le, cette m\u00e9thodologie offre des recommandations concr\u00e8tes pour am\u00e9liorer la rentabilit\u00e9, r\u00e9duire les co\u00fbts et \u00e9tablir un plan d’action structur\u00e9 et prioris\u00e9.<\/p>","protected":false},"author":257993084,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_crdt_document":"","footnotes":""},"class_list":["post-539","page","type-page","status-publish","hentry"],"aioseo_notices":[],"yoast_head":"\nAssurance - OswegO<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrir Assurance avec OswegO, un cabinet de conseil sp\u00e9cialis\u00e9 dans l'exp\u00e9rience client et le succ\u00e8s des op\u00e9rations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oswego.eu\/pt\/assurance\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Assurance - 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