{"id":280,"date":"2024-11-22T22:51:26","date_gmt":"2024-11-22T21:51:26","guid":{"rendered":"https:\/\/oswego.eu\/?page_id=280"},"modified":"2025-01-16T21:46:00","modified_gmt":"2025-01-16T20:46:00","slug":"e-commerce","status":"publish","type":"page","link":"https:\/\/oswego.eu\/pt\/e-commerce\/","title":{"rendered":"Com\u00e9rcio eletr\u00f3nico"},"content":{"rendered":"
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R\u00e9inventer l’exp\u00e9rience client avec le e-commerce<\/h1>\n\n\n\n

Comment mettre en oeuvre des solutions flexibles et innovantes pour r\u00e9pondre aux attentes croissantes des consommateurs connect\u00e9s.<\/p>\n\n\n\n

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MARCAR UMA CONSULTA<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Dans un secteur o\u00f9 la transformation digitale est au c\u0153ur des strat\u00e9gies, les acteurs du e-commerce et du retail doivent relever des d\u00e9fis constants pour r\u00e9pondre aux attentes de clients de plus en plus exigeants. L\u2019innovation technologique et la flexibilit\u00e9 op\u00e9rationnelle sont devenues des leviers indispensables pour offrir une exp\u00e9rience client sans friction, sur tous les canaux.<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Comment le e-commerce tire parti des pr\u00e9dictions des attentes client ?<\/h2>\n\n\n\n

Chez OswegO, nous avons eu l\u2019opportunit\u00e9 de collaborer avec des entreprises innovantes comme Ledger, en les accompagnant dans leurs projets de transformation et d\u2019excellence op\u00e9rationnelle.<\/p>\n<\/div>\n\n\n\n

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ACHAT EN LIGNE<\/h3>\n\n\n\n

Aujourd\u2019hui, 90 % des consommateurs d\u00e9clarent que la qualit\u00e9 du service client influence leur d\u00e9cision d\u2019achat en ligne. De plus, 58 % sont pr\u00eats \u00e0 payer davantage pour b\u00e9n\u00e9ficier d\u2019une exp\u00e9rience client de qualit\u00e9.<\/p>\n<\/div>\n\n\n\n

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ACHAT MOBILE<\/h3>\n\n\n\n

Plus de 50 % des consommateurs utilisent leur smartphone pour finaliser un achat.
40 % des interactions avec le service client se font via ce canal.
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Ces chiffres soulignent une exigence croissante pour des interactions omnicanales fluides et des parcours clients personnalis\u00e9s. Cependant, une mauvaise information produit ou un manque de fluidit\u00e9 dans le processus de vente peut entra\u00eener jusqu\u2019\u00e0 50 % d\u2019abandons de transactions.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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50%<\/h4>\n\n\n\n

DES CLIENTS FINALISENT LEUR ACHAT VIA SMARTPHONE<\/p>\n<\/div>\n\n\n\n

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1\/2<\/h4>\n\n\n\n

CLIENT POURRAIT ABANDONNER SA TRANSACTION EN RAISON D’UN MANQUE D’INFORMATION PRODUIT OU DE FLUIDITE<\/p>\n<\/div>\n\n\n\n

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Comece agora!<\/h3>\n\n\n\n

Contacte-nos hoje para saber mais sobre os nossos servi\u00e7os de consultoria em gest\u00e3o operacional.<\/p>\n\n\n\n

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\u2198\ufe0e PARA MARCAR UMA CONSULTA<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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La flexibilit\u00e9 et l’innovation seront les gardiens du succ\u00e8s<\/h2>\n\n\n\n

Les entreprises du e-commerce et du retail doivent s\u2019adapter rapidement pour relever ces d\u00e9fis. Nous croyons en trois axes strat\u00e9giques essentiels :<\/p>\n<\/div>\n\n\n\n

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CAPACITE D’ADAPTATION<\/h3>\n\n\n\n

Face \u00e0 des cycles de croissance rapide, il est crucial de maintenir une excellence op\u00e9rationnelle tout en absorbant des hausses de volume.<\/p>\n\n\n\n

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EXCELLENCE TECHNOLOGIQUE<\/h3>\n\n\n\n

L\u2019int\u00e9gration de technologies comme l\u2019intelligence artificielle et l\u2019automatisation des t\u00e2ches r\u00e9p\u00e9titives permet de fluidifier les interactions tout en am\u00e9liorant les performances des \u00e9quipes.<\/p>\n<\/div>\n\n\n\n

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LOGISTIQUE OPTIMISEE<\/h3>\n\n\n\n

Avec 60 % des consommateurs qui suivent leurs livraisons sur mobile, la transparence logistique et une gestion sans faille des d\u00e9lais sont devenues incontournables.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Les d\u00e9fis que nous aidons nos clients \u00e0 surmonter<\/h2>\n\n\n\n

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DEVELOPPEMENT DE CENTRES DE CONTACT GLOBAUX<\/h3>\n\n\n\n

Nous avons accompagn\u00e9 des entreprises dans la cr\u00e9ation de solutions virtuelles multilingues, permettant une gestion 24\/7 des interactions clients, tout en lib\u00e9rant les ressources internes pour des cas complexes.<\/p>\n\n\n\n

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OPTIMISATION DES PARCOURS CLIENT<\/h3>\n\n\n\n

Nos analyses ont permis de r\u00e9duire les points de friction dans les processus d\u2019achat et de service apr\u00e8s-vente, augmentant la satisfaction globale et r\u00e9duisant les sollicitations inutiles.<\/p>\n\n\n\n

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GESTION DE CROISSANCE RAPIDE<\/h3>\n\n\n\n

Nous avons \u00e9labor\u00e9 des sc\u00e9narios de mont\u00e9e en charge pour aider nos clients \u00e0 maintenir leur qualit\u00e9 de service face \u00e0 des afflux massifs de commandes, tout en optimisant leurs capacit\u00e9s op\u00e9rationnelles.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Accompagner un leader du e-commerce<\/h2>\n<\/div>\n\n\n\n
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Recomendar e implementar uma solu\u00e7\u00e3o para um operador de com\u00e9rcio eletr\u00f3nico inovador<\/h3>\n\n\n\n

Nous avons collabor\u00e9 avec un acteur majeur du e-commerce europ\u00e9en pour la cr\u00e9ation d\u2019un centre multilingue d\u00e9di\u00e9 \u00e0 l\u2019audit de ses op\u00e9rations dans dix langues diff\u00e9rentes.<\/p>\n\n\n\n

Nous avons recommand\u00e9 une solution de Quality Monitoring bas\u00e9e sur l\u2019intelligence artificielle, capable de g\u00e9rer un p\u00e9rim\u00e8tre linguistique \u00e9tendu. Notre intervention a couvert la s\u00e9lection de l\u2019outil, l\u2019AMOA, et le d\u00e9ploiement op\u00e9rationnel.

Assim, o acompanhamento qualitativo das intera\u00e7\u00f5es em todas as l\u00ednguas, a otimiza\u00e7\u00e3o dos processos e a melhoria mensur\u00e1vel do desempenho operacional foram implementados em todo o centro de contacto.<\/p>\n<\/div>\n\n\n\n

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\u2198\ufe0e Para saber mais<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Harmoniser forte croissance et niveau d’exigence op\u00e9rationnelle<\/h3>\n\n\n\n

Adapter rapidement vos ressources \u00e0 vos enjeux gr\u00e2ce \u00e0 un encadrement agile et aux meilleures pratiques.<\/p>\n\n\n\n

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\u2198\ufe0e DESCUBRA O DRIVING RANGE DE OSWEGO PMO<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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Acc\u00e9l\u00e9rer l’ampleur de vos transformations avec OswegO<\/h2>\n\n\n\n

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Le e-commerce et le retail sont \u00e0 la pointe de la transformation digitale, mais cette \u00e9volution exige une ma\u00eetrise parfaite des processus et une innovation constante. Les consommateurs veulent des exp\u00e9riences personnalis\u00e9es, omnicanales et fluides, pla\u00e7ant les entreprises face \u00e0 des d\u00e9fis sans pr\u00e9c\u00e9dent.<\/p>\n\n\n\n

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Chez OswegO, nous combinons expertise sectorielle et solutions sur mesure pour accompagner nos clients dans leur transformation.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Conversas OswegO<\/h3>\n\n\n\n

Descubra todas as quest\u00f5es envolvidas numa auditoria das rela\u00e7\u00f5es e do servi\u00e7o ao cliente nas empresas.<\/p>\n\n\n\n

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ACEDER AO PODCAST<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Livro Branco<\/h3>\n\n\n\n

Explore o contexto e os desafios da experi\u00eancia do cliente de A a Z descarregando os nossos documentos t\u00e9cnicos.<\/p>\n\n\n\n

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DESCARREGAR O LIVRO BRANCO<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"\"<\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Le e-commerce fait face \u00e0 des d\u00e9fis croissants li\u00e9s aux attentes des consommateurs exigeants. L’innovation technologique et l’adaptabilit\u00e9 sont essentielles pour offrir une exp\u00e9rience client fluide. OswegO aide les entreprises \u00e0 transformer leurs op\u00e9rations, optimiser les parcours clients et int\u00e9grer des technologies avanc\u00e9es pour am\u00e9liorer la satisfaction et g\u00e9rer la croissance rapide.<\/p>","protected":false},"author":257993084,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_crdt_document":"","footnotes":""},"class_list":["post-280","page","type-page","status-publish","hentry"],"aioseo_notices":[],"yoast_head":"\nE-Commerce - OswegO<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrir E-Commerce avec OswegO, un cabinet de conseil sp\u00e9cialis\u00e9 dans l'exp\u00e9rience client et le succ\u00e8s des op\u00e9rations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oswego.eu\/pt\/e-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-Commerce - 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