{"version":"1.0","provider_name":"OswegO","provider_url":"https:\/\/oswego.eu\/pt","author_name":"Olivier Pellevoizin","author_url":"https:\/\/oswego.eu\/pt\/author\/olivier2931e5968b\/","title":"Footprint : tout reconsid\u00e9rer ! - OswegO","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"b9Ss88krsN\"><a href=\"https:\/\/oswego.eu\/pt\/2026\/05\/22\/footprint-tout-reconsiderer\/\">Footprint : tout reconsid\u00e9rer !<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/oswego.eu\/pt\/2026\/05\/22\/footprint-tout-reconsiderer\/embed\/#?secret=b9Ss88krsN\" width=\"600\" height=\"338\" title=\"&#8220;Footprint : tout reconsid\u00e9rer !&#8221; &#8212; OswegO\" data-secret=\"b9Ss88krsN\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/oswego.eu\/wp-includes\/js\/wp-embed.min.js\n<\/script>","thumbnail_url":"https:\/\/i0.wp.com\/oswego.eu\/wp-content\/uploads\/2025\/07\/sergey-sokolov-7AQ52m53ThY-unsplash.jpg?fit=1280%2C1920&ssl=1","thumbnail_width":1280,"thumbnail_height":1920,"description":"Ce document strat\u00e9gique de la soci\u00e9t\u00e9 OswegO analyse les enjeux actuels de la localisation des op\u00e9rations client dans un march\u00e9 mondialis\u00e9. Il propose une grille d'\u00e9valuation structur\u00e9e autour de crit\u00e8res essentiels tels que la ma\u00eetrise des co\u00fbts, la disponibilit\u00e9 des talents, la langue et la maturit\u00e9 technologique. L'\u00e9tude compare des destinations vari\u00e9es, allant du nearshore europ\u00e9en (Lisbonne, Bucarest) \u00e0 l'offshore africain ou asiatique (Casablanca, Manille, Le Caire), pour aider les entreprises \u00e0 arbitrer leurs choix. Le rapport souligne l'importance de combiner l'intelligence artificielle, le BPO et l'offshore pour b\u00e2tir un mod\u00e8le op\u00e9rationnel \u00e0 la fois flexible et performant. En conclusion, il pr\u00e9sente ces diff\u00e9rentes zones g\u00e9ographiques non comme des options isol\u00e9es, mais comme des leviers compl\u00e9mentaires \u00e0 articuler selon les besoins sp\u00e9cifiques de chaque organisation."}