{"id":456,"date":"2024-11-24T16:42:18","date_gmt":"2024-11-24T15:42:18","guid":{"rendered":"https:\/\/oswego.eu\/?page_id=456"},"modified":"2024-11-29T12:54:58","modified_gmt":"2024-11-29T11:54:58","slug":"use-case-audit-e-commerce-parcours-client","status":"publish","type":"page","link":"https:\/\/oswego.eu\/ar\/use-case-audit-e-commerce-parcours-client\/","title":{"rendered":"Use case : Audit E-Commerce Parcours client"},"content":{"rendered":"
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TRANSFORMER LES PARCOURS CLIENT POUR REPONDRE AUX STANDARDS DES SERVICES FINANCIERS<\/h2>\n\n\n\n

Comment OswegO aide une licorne de la Tech \u00e0 optimiser ses parcours clients pour r\u00e9pondre aux exigences \u00e9lev\u00e9es des institutions financi\u00e8res ?<\/h1>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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L’AUDIT DES PARCOURS CLIENT PEUT-IL AMELIORER LES TAUX DE SATISFACTION CLIENT ?<\/p>\n\n\n\n

Face \u00e0 des d\u00e9lais de traitement inadapt\u00e9s pour ses clients institutionnels, une entreprise technologique de premier plan a confi\u00e9 \u00e0 OswegO l\u2019audit et la transformation de ses parcours clients. En trois semaines, nous avons identifi\u00e9 les dysfonctionnements et fourni un plan de transformation structur\u00e9 pour garantir r\u00e9activit\u00e9 et fiabilit\u00e9 conformes aux attentes des services financiers.<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Quel plan de transformation pour un acteur innovant des services financiers ?<\/h2>\n<\/div>\n\n\n\n
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\u0633\u064a\u0627\u0642<\/h3>\n\n\n\n

Une licorne technologique fran\u00e7aise, reconnue pour ses solutions innovantes dans la gestion des actifs num\u00e9riques, d\u00e9veloppe \u00e9galement des produits destin\u00e9s aux institutions financi\u00e8res, telles que les banques et les gestionnaires de fonds. Malgr\u00e9 des produits performants, cette entreprise faisait face \u00e0 des d\u00e9lais de traitement inadapt\u00e9s, incompatibles avec les attentes de fiabilit\u00e9 et de r\u00e9activit\u00e9 du secteur financier, mettant en p\u00e9ril ses relations avec des clients strat\u00e9giques.<\/p>\n<\/div>\n\n\n\n

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\u0631\u0647\u0627\u0646\u0627\u062a<\/h3>\n\n\n\n

R\u00e9pondre aux standards<\/strong> de qualit\u00e9 \u00e9lev\u00e9s des services financiers.
Aligner les d\u00e9lais de traitement sur les engagements <\/strong>de l\u2019entreprise.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Mission d’OswegO Audit<\/h3>\n\n\n\n

OswegO a mobilis\u00e9 deux consultants pour mener une intervention en deux phases : diagnostic approfondi et proposition de solutions concr\u00e8tes.<\/p>\n\n\n\n


Analyse des parcours client<\/strong> : identifier les points de friction responsables des retards dans le traitement des demandes.
Audit des outils de pilotage <\/strong>: explorer les fonctionnalit\u00e9s avanc\u00e9es de gestion des incidents qui \u00e9taient sous-utilis\u00e9es.
Optimisation du pilotage<\/strong> : Mettre en \u00e9vidence les lacunes de la collaboration entre les \u00e9quipes de support et d\u2019ing\u00e9nierie qui limitaient la r\u00e9solution rapide des incidents techniques.<\/p>\n\n\n\n

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D\u00e9couvrir OswegO Audit<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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Quels b\u00e9n\u00e9fices d’un audit des parcours clients dans la fili\u00e8re de la gestion d’actifs financiers ?<\/h2>\n<\/div>\n\n\n\n
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Disposer d\u2019un diagnostic complet : Une vision claire des causes des retards et des failles organisationnelles.<\/p>\n\n\n\n

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Mettre en place des Quick Wins : Des am\u00e9liorations imm\u00e9diates pour fluidifier certains parcours critiques.<\/p>\n<\/div>\n\n\n\n

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Lancer un plan de transformation structur\u00e9 : Un programme de trois mois pour corriger les processus \u00e0 la source, optimiser la communication interne, et aligner les produits sur les attentes des clients institutionnels.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Pourquoi choisir OswegO dans le diagnostic des \u00e9carts de performance de vos parcours client ?<\/h2>\n<\/div>\n\n\n\n
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L\u2019expertise d\u2019OswegO en audit et transformation des parcours clients pour r\u00e9pondre aux exigences sp\u00e9cifiques des services financiers.<\/p>\n\n\n\n

Une capacit\u00e9 \u00e0 d\u00e9livrer des r\u00e9sultats concrets et rapides dans des environnements complexes.<\/p>\n<\/div>\n\n\n\n

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\u0627\u0628\u062f\u0623 \u0627\u0644\u0622\u0646!<\/h3>\n\n\n\n

\u0627\u062a\u0635\u0644 \u0628\u0646\u0627 \u0627\u0644\u064a\u0648\u0645 \u0644\u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0645\u0632\u064a\u062f \u0639\u0646 \u0639\u0631\u0648\u0636\u0646\u0627 \u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u064a\u0629.<\/p>\n\n\n\n

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\u2198\ufe0e \u062d\u062c\u0632 \u0645\u0648\u0639\u062f<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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\u0648\u0631\u0642\u0629 \u0628\u064a\u0636\u0627\u0621<\/h3>\n\n\n\n

\u0642\u0645 \u0628\u062a\u0646\u0632\u064a\u0644 \u062f\u0644\u064a\u0644 \u062d\u0627\u0644\u0627\u062a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 Oswego \u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0623\u0645\u062b\u0644\u0629 \u0639\u0645\u0644\u064a\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u0639\u0645\u0644\u064a\u0627\u062a\u0643.<\/p>\n\n\n\n

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\u062a\u062d\u0645\u064a\u0644 \u0627\u0644\u0643\u062a\u0627\u0628 \u0627\u0644\u0623\u0628\u064a\u0636<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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<\/p>","protected":false},"excerpt":{"rendered":"

L’audit op\u00e9rationnel et \u00e9conomique permet d’optimiser le service client et les centres de contact en identifiant des leviers de performance. En analysant plus de 250 points de contr\u00f4le, cette m\u00e9thodologie offre des recommandations concr\u00e8tes pour am\u00e9liorer la rentabilit\u00e9, r\u00e9duire les co\u00fbts et \u00e9tablir un plan d’action structur\u00e9 et prioris\u00e9.<\/p>","protected":false},"author":257993084,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"class_list":["post-456","page","type-page","status-publish","hentry"],"aioseo_notices":[],"yoast_head":"\nUse case : Audit E-Commerce Parcours client - OswegO<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrir Use case : Audit E-Commerce Parcours client avec OswegO, un cabinet de conseil sp\u00e9cialis\u00e9 dans l'exp\u00e9rience client et le succ\u00e8s des op\u00e9rations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oswego.eu\/ar\/use-case-audit-e-commerce-parcours-client\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Use case : Audit E-Commerce Parcours client - 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